Designing the look and feel of Kyle & Jackie O’s annual haunted house attraction at the Sydney Easter Show, initially designed for the 2020 Easter show which was cancelled. Eventually it was used for the 2021 Easter show. I also designed the artwork inside the house as well as the social media count down and promotional assets
The brief for the haunted house was 'wet horror'. Patrons would be sprayed with water when inside the haunted house. In response, I created art works based on swamp monsters. The idea was to create an image of a dilapidated, crumbling mansion that has been overrun by swampy water, plants and creatures.
Countdown social assets create excitement prior to the show